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23 November 2025 10 min read WBB Editorial

How to Participate in 16 Days of Activism Against Gender-Based Violence the Right Way

Moving beyond performative gestures toward sustained, meaningful action that centres survivors and drives systemic change.

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Understanding What 16 Days Really Means

Every year from 25 November to 10 December, the global community observes 16 Days of Activism Against Gender-Based Violence. The campaign, inaugurated in 1991 by the Center for Women's Global Leadership at Rutgers University, spans from the International Day for the Elimination of Violence Against Women to Human Rights Day. The dates are deliberate: they frame gender-based violence as a fundamental human rights violation, not a private matter or a cultural inevitability.

Yet for all its significance, the campaign has increasingly become the subject of a necessary and honest critique. Social media posts bearing orange squares, organisations publishing carefully worded statements, and institutions lighting buildings in the campaign's signature colour - these gestures, while visible, risk becoming substitutes for substantive action. The question is not whether 16 Days matters. It does. The question is whether our participation in it is proportional to the gravity of what it addresses.

Gender-based violence remains one of the most pervasive human rights crises on the planet. Globally, an estimated one in three women will experience physical or sexual violence in her lifetime. Behind that statistic are individual women - each with a name, a story, and a set of circumstances that a hashtag cannot capture. Participating in 16 Days the right way means reckoning with that reality, not performing awareness but practising accountability.


When Activism Becomes Performance

Performative activism is not unique to this campaign, but the 16 Days period is particularly susceptible to it. Organisations that have not addressed internal cultures of harassment publish bold statements about ending violence. Social media users share infographics without interrogating the sources or committing to follow-up. The cycle is familiar: visibility peaks, engagement spikes, and then - by 11 December - the conversation moves on.

1 in 3
Women globally experience physical or sexual violence in their lifetime
16
Days of activism observed annually from 25 Nov to 10 Dec
1991
Year the campaign was first inaugurated at Rutgers University

This pattern is not harmless. When participation becomes performative, it can actively undermine the cause it claims to support. It creates the illusion that something is being done, which reduces the urgency to do more. It can also be re-traumatising for survivors, who see their experiences turned into content without their consent or any tangible follow-through.

The distinction between performative and meaningful participation is not always obvious, but it often comes down to a simple test: does this action primarily serve the person or organisation performing it, or does it serve the people most affected by gender-based violence? If the answer is the former, it is worth reconsidering the approach.


Educate Yourself Beyond the Surface

Meaningful participation begins with education, but not the kind that stops at reading a single article or sharing an infographic. It means engaging with the complexity of gender-based violence in its many forms - domestic abuse, sexual violence, economic coercion, digital harassment, forced marriage, trafficking, and the less visible but equally destructive patterns of psychological control.

Education is not a one-time event. It is a practice. And it begins with listening to the people whose lives and expertise have shaped what we know about gender-based violence.

It also means understanding how gender-based violence intersects with other systems of oppression. Women of colour, disabled women, LGBTQ+ individuals, migrant women, and women living in poverty face compounded risks. A one-size-fits-all approach to activism ignores these intersections and, in doing so, fails the most marginalised.

Seek out the work of researchers, survivors, and grassroots organisations who have been doing this work long before social media made it visible. Read reports from organisations like UN Women, Amnesty International, and local women's rights groups operating in your region. Understand the legal frameworks - or lack thereof - that shape how violence is addressed in different countries. This kind of education is not glamorous. It is essential.

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The most powerful form of activism is the kind that continues long after the campaign ends. It lives in the policies we demand, the survivors we believe, and the systems we refuse to accept as permanent.

Women Beyond Borders

Centre Survivors and Support Frontline Organisations

If you are going to use the 16 Days period to take action, make sure that action centres the people most affected. This means directing resources - time, money, attention - toward organisations that provide direct support to survivors. Shelters, legal aid services, crisis hotlines, and community-based organisations are the backbone of the response to gender-based violence. They are also chronically underfunded.

Before sharing a post, consider making a donation to a local women's refuge. Before writing a statement, ask whether your workplace has a robust policy for handling harassment and whether staff know how to access it. Before amplifying a campaign hashtag, check whether the organisation behind it is survivor-led or survivor-informed. These are small shifts in practice that make a significant difference in impact.

Solidarity is not a declaration. It is a practice. It means showing up consistently, listening without centring yourself, and following the lead of those who have the most at stake.

It is also important to listen to what survivors and advocates are actually asking for, rather than projecting assumptions about what they need. In many cases, the most helpful thing is not a public statement but a quiet, sustained commitment: volunteering time, funding services, challenging harmful attitudes in your own social circles, and holding institutions accountable when they fail to protect the people in their care.


Making Activism Year-Round

Perhaps the most important principle of participating in 16 Days the right way is recognising that the campaign is a starting point, not a destination. Gender-based violence does not pause on 11 December, and neither should our response to it.

Build the 16 Days into a longer arc of engagement. Use it as a moment to audit your own commitments: what have you learned this year? What organisations have you supported? What conversations have you had - or avoided? What policies in your workplace, your community, or your country still need to change? These questions are uncomfortable precisely because they ask for honesty rather than performance.

For communities like Women Beyond Borders, the 16 Days is one expression of a commitment that runs through the entire year. Every story shared, every connection made, every woman supported in crossing the borders - geographical, professional, or personal - that constrain her life is an act of resistance against the conditions that enable violence to persist. The campaign gives us a frame. What we build within it, and beyond it, is what matters.

Participate with intention. Participate with humility. And above all, participate in ways that outlast the calendar.

Ready to move beyond awareness?

Join a community of women committed to sustained action, solidarity, and meaningful connection across every border.